Browse the Library
Browse our growing library of learning resources.
617 Business Resources
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Integrate or Consolidate? Real World Strategies for Next Generation IT Operations Management
accelacast.com— — Considering the roadblocks to efficient & effective operations management.
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Beyond social capital: How social skills can enhance entrepreneurs' success.
Library Database
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“Why are some entrepreneurs so much more successful than others in starting new ventures?”
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How to Establish a Promotional Mix
edwardlowe.org— — An Edward Lowe Foundation In-Depth Business Builder article with comprehensive advice on promotion and advertising.
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Creating Value Through E-Commerce Business Models
knowledge.wharton.upenn.edu— — “Beenz.com believes it can mint money—or at least virtual money. The company, which is headquartered in New York City but has operations in Europe and Asia, last year introduced a web-based currency called “beenz” which works for online retailers much as frequent-flier miles do for airlines”
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How Borders and Barnes & Noble Pursued Separate Paths to Profitability
knowledge.wharton.upenn.edu— — “Two years ago it appeared as though the Internet revolution had turned the bookselling business upside down. Leading the charge was Amazon, a company that did not exist six years ago, and which came out of nowhere to become, as it bragged, “earth’s biggest bookstore””
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How to Keep Others From Ripping Off Your Ideas
knowledge.wharton.upenn.edu— — “No matter how great the technology or how big the market for it, there is no guarantee that the value from a new technology will go to the innovator,” notes Wharton management professor Sidney G. Winter in a chapter from the recent book, Wharton on Managing Emerging Technologies.”
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Central Dilemmas of Managing Innovation in Large Firms
Library Database
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“This article reports the findings of field research on innovation and entrepreneurship in several established firms (see the Appendix). It presents five dilemmas that call for choosing between starkly opposing alternatives at various stages in the innovation journey.”
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Global Sustainability and the Creative Destruction of Industries
Library Database
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“The article offers a look at the correlation between global sustainability and creative destruction in corporate performances.”
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Factors for New Franchise Success
Library Database
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“This article presents a study on franchising of retail entrepreneurship in the U.S. To reduce their risk, potential franchisees like to gather as much information as they can about franchiser quality first.”
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The right mind-set for managing information technology
Library Database
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“The article compares Japanese and Western IT management practices. The authors found principles-strategic instinct, performance improvement, appropriate technology, organizational bonding, and human design-that they believe are hidden strengths in many Japanese corporations.” -
How to Write a Great Business Plan
Library Database
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Every seasoned investor knows that detailed financial projections for a new company are an act of imagination. Nevertheless, most business plans pour far too much ink on the numbers—and far too little on the information that really matters.
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Management by Maxim: How Business and IT Managers Can Create IT Infrastructures
Library Database
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This article focuses on the role of business and IT maxims. An information technology (IT) infrastructure is vitally important to companies, particularly those in industries going through dynamic change, those reengineering their business processes, and those with widely dispersed operations.
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How to Protect Your Business Through Patents, Copyrights and Trademarks
edwardlowe.org— — According to the Edward Lowe Foundation, no business is too small to avoid or ignore protecting itself from another business using its name, product, service, or invention. There are ways to protect your business from “copy cats”.
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'Smart Growth': Innovating to Meet the Needs of the Market without Feeding the Beast of Complexity
knowledge.wharton.upenn.edu— — “What is the next big idea or market opportunity? ”
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Moot Corp® Plans and Videos List
mootcorp.org— — “The Moot Corp® Program at The University of Texas at Austin has partnered with Business Resource Software to offer access to the winning business plans and video presentations from the world renowned Moot Corp® Competition”
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Finding Fertile Ground: Identifying Extraordinary Opportunities for New Ventures
knowledge.wharton.upenn.edu— — “If you are thinking of starting a new technology company, you can and should examine how favorable different industries are to new firms”
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Toys and Spinning Brushes: How John Osher Found His Way to Profits
knowledge.wharton.upenn.edu— — “Osher and several partners developed the SpinBrush in 1999 and then, in 2001, sold it to Procter & Gamble for $475 million”