Browse the Library
Browse our growing library of learning resources.
280 Business Articles
-
Protecting Your Company's Most Important Assets
entrepreneur.com— — “Think of your company’s intangible assets as the foundation of your business. Without them, you’ve just got a pile of rubble.”
-
Introduction to Franchising
franchise.org— — “An Introduction to Franchising is designed to introduce young people to the fascinating world of franchising. One out of every three dollars spent by Americans for goods and services is spent in a franchised business.”
-
The CIO Influence Project: Reported Results
sba.udayton.edu— — This study is the first systematic attempt to examine the stereotypical view that CIOs with considerable technical backgrounds do not have the skills to influence other top executives.
-
How to be a CEO for the information age
Library Database
— —
“As many CEOs struggle to understand their role in IT strategy, their careers and companies hang in the balance.”
-
Bookkeeping and Accounting Basics
inc.com— — “The article outlines how to keep track of receipts, set up and post ledgers, and create basic financial reports.”
-
Cash vs. Accrual Accounting
inc.com— — “There is a keen difference between cash and accrual accounting methods. This article outlines the key differentiation points when it comes to accounting for revenues and expenses.”
-
Beyond social capital: How social skills can enhance entrepreneurs' success.
Library Database
— —
“Why are some entrepreneurs so much more successful than others in starting new ventures?”
-
How to Establish a Promotional Mix
edwardlowe.org— — An Edward Lowe Foundation In-Depth Business Builder article with comprehensive advice on promotion and advertising.
-
Creating Value Through E-Commerce Business Models
knowledge.wharton.upenn.edu— — “Beenz.com believes it can mint money—or at least virtual money. The company, which is headquartered in New York City but has operations in Europe and Asia, last year introduced a web-based currency called “beenz” which works for online retailers much as frequent-flier miles do for airlines”
-
How Borders and Barnes & Noble Pursued Separate Paths to Profitability
knowledge.wharton.upenn.edu— — “Two years ago it appeared as though the Internet revolution had turned the bookselling business upside down. Leading the charge was Amazon, a company that did not exist six years ago, and which came out of nowhere to become, as it bragged, “earth’s biggest bookstore””
-
Central Dilemmas of Managing Innovation in Large Firms
Library Database
— —
“This article reports the findings of field research on innovation and entrepreneurship in several established firms (see the Appendix). It presents five dilemmas that call for choosing between starkly opposing alternatives at various stages in the innovation journey.”
-
Global Sustainability and the Creative Destruction of Industries
Library Database
— —
“The article offers a look at the correlation between global sustainability and creative destruction in corporate performances.”
-
Factors for New Franchise Success
Library Database
— —
“This article presents a study on franchising of retail entrepreneurship in the U.S. To reduce their risk, potential franchisees like to gather as much information as they can about franchiser quality first.”
-
The right mind-set for managing information technology
Library Database
— —
“The article compares Japanese and Western IT management practices. The authors found principles-strategic instinct, performance improvement, appropriate technology, organizational bonding, and human design-that they believe are hidden strengths in many Japanese corporations.” -
How to Write a Great Business Plan
Library Database
— —
Every seasoned investor knows that detailed financial projections for a new company are an act of imagination. Nevertheless, most business plans pour far too much ink on the numbers—and far too little on the information that really matters.
-
Management by Maxim: How Business and IT Managers Can Create IT Infrastructures
Library Database
— —
This article focuses on the role of business and IT maxims. An information technology (IT) infrastructure is vitally important to companies, particularly those in industries going through dynamic change, those reengineering their business processes, and those with widely dispersed operations.
-
How to Protect Your Business Through Patents, Copyrights and Trademarks
edwardlowe.org— — According to the Edward Lowe Foundation, no business is too small to avoid or ignore protecting itself from another business using its name, product, service, or invention. There are ways to protect your business from “copy cats”.
-
'Smart Growth': Innovating to Meet the Needs of the Market without Feeding the Beast of Complexity
knowledge.wharton.upenn.edu— — “What is the next big idea or market opportunity? ”
-
Finding Fertile Ground: Identifying Extraordinary Opportunities for New Ventures
knowledge.wharton.upenn.edu— — “If you are thinking of starting a new technology company, you can and should examine how favorable different industries are to new firms”
-
Toys and Spinning Brushes: How John Osher Found His Way to Profits
knowledge.wharton.upenn.edu— — “Osher and several partners developed the SpinBrush in 1999 and then, in 2001, sold it to Procter & Gamble for $475 million”